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How to build a brand for your business

Wednesday, December 24, 2008

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There is much more to branding your business than picking a name and choosing a logo and getting it right is probably one of the most important choices you will make. A strong brand is a marketer’s dream and makes promotion exponentially easier. In fact, a brand is often just as important as the product [...]

Top 5 Christmas Wordpress plugins - December 2008

Friday, December 19, 2008

4 Comments

OK, so this is a bit of a departure from the usual ’serious’ plugins I blog about. As I have a little of the Christmas spirit in me (mainly Rum) at the moment I thought I would give you a rundown of my Top 5 Christmas plugins for Wordpress. I could only find 5 items, [...]

What is social bookmarking, and why is it important to your business?

Thursday, December 11, 2008

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Social bookmarking is just like bookmarking or “adding to favorites” in your browser. Except it’s not. When Johnny adds your site to his browser bookmarks, it’s because he values your content and wants to refer back to it later. Hopefully, Johnny will use the same computer and the same browser, because that’s where that information lives. But [...]

FTP and File Permissions Explained - Part 2

Sunday, November 2, 2008

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Please note that the following notes on FTP apply to Unix/Linux servers only. Windows servers use their own form of file permissions which cannot be set by FTP Clients. Moving files From ‘FTP and File Permissions Explained - Part 1‘ you should now know how to connect to your webspace with an FTP Client, in this case [...]

FTP and File Permissions Explained - Part 1

Tuesday, October 28, 2008

2 Comments

If you are anything like I was when I first got interested in the internet, you will be wondering what FTP is and what role it plays in getting data to your webserver. This tutorial aims to bridge that particular information gap, and will explain the much misunderstood fundamentals of FTP and how file permissions [...]

Find your Niche Market with Google Insights

Tuesday, October 28, 2008

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Finding a niche market to aim a new business at can be a confusing and difficult thing to do. This post I found recently explains how you can use Google Insights to help find your own niche market. This post will show you how to find a niche market using Google Insights. Niche marketing can be [...]

Google Maps for business

Monday, September 22, 2008

2 Comments

What is a Google Map? Google Maps is a free (yes, free and we will be coming back to that later in the article) web mapping service and associated technology provided by Google which is the basis of several services including the Google Maps Website, Google Earth and the ability to embed customised maps onto [...]

SEO Basics - Part 3

Tuesday, September 16, 2008

2 Comments

Haven’t read Part 1 or 2 yet? SEO Basics - Part 1 , SEO Basics - Part 2 The Open Directory Project (DMOZ) I have included the ODP in this guide for one simple reason. To tell you not to bother. In theory the ODP is a bunch of kind hearted individuals that give their own time to [...]

Top 10 Wordpress Plugins - September 2008

Sunday, September 14, 2008

13 Comments

I will be posting my top 10 Wordpress Plugins monthly to let you know which ones I am currently finding most useful. They are in order of which I feel are most important to my blogs with number 1 being most important. I would recommend that you try these plugins for yourselves but do emphasise [...]

Site security loophole - is your ISP leaving your site open to prying eyes?

Wednesday, September 10, 2008

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I was busy amending this Wordpress blog a few evenings back and trying out a few nice new Wordpress plugins when I got a Skype Call from a friend asking me to browse to www.myblog.com/wp-content/plugins. I had read about this problem before (I forget where now) and whether it had slipped my mind or not, I [...]

 

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